RSVPMaker now allows you to include upcoming event listings in email newsletters distributed using MailPoet, the plugin and email sending service recently purchased by Automattic, the company behind WordPress. You can also have people who register for your events sign up for your email list at the same time by including the Mailing Lists Checkbox block in your RSVP form.
Update: MailPoet can also improve the delivery of RSVP confirmation messages and other transactional messages (see below).
For the benefit of interested developers, I’ve included some technical details about the integration at the end of this post.
Test it from the subscriber’s point of view by signing up at RSVPMaker’s MailPoet List Demo page. (The official RSVPMaker list remains a MailChimp list, at least for now).
MailPoet is free for lists of up to 1,000 providers and a less expensive than MailChimp for large lists. Although RSVPMaker includes is own email utilities, including the ability to construct newsletters for distribution through MailChimp, I wouldn’t claim it rivals the design tools MailPoet provides.
To add RSVPMaker event listings in a newsletter, add one of the RSVPMaker shortcodes to a text block, using the custom:prefix. In other words, rsvpmaker_upcoming becomes [custom:rsvpmaker_upcoming]. (Although I’ve put more emphasis on Gutenberg blocks lately, most have shortcode equivalents).Continue reading “RSVPMaker Integration with MailPoet, the Email Newsletter Plugin and Sending Service”